Big Data. What Is It? What Is Its Importance To Planners And Managers?

YES. I KNOW. IT'S A SMALL PICTURE FOR BIG DATA . If you'll click on it, you'll see the Enterprise-Quality Version . " Big Data " is a pop-culture office tech-speak term which refers to any aspect of business which involves handling: 1 ) a large physical quantity of data input and storage (requiring a great deal of capacity); 2 ) data derived from a variety of collection or reporting mechanisms which must be translated, sorted, indexed, selectively bundled and rendered navigable; 3 ) data which must be "mined" or processed in some way such that it can yield information which is most useful to the business or other organization; Most significantly, is that the notion of aggregating and using increasing amounts of data from increasing sources will accelerate the conversion of a vast number of small- to medium-sized businesses to abandon their overworked systems and outdated software and analytic tools, and instead, link up to the cloud , where stora...